comScore MMX


comScore MMX™ measures person-level digital media usage and engagement of online media properties across desktops. With MMX™, publishers and content networks can benchmark their performance against competitors and validate the size and engagement of their audiences to media buyers.

Product Benefits

  • Evaluate your own or competitive media properties to inform ad sales, editorial and product decisions.
  • Justify your value against competitors on an independent and level playing-field.
  • Long-term trends help to evaluate performance and identify trends within a category.
  • Use reach and frequency measurement to demonstrate the potential impact of your media on an agency’s planned campaign.

 

comScore MMX™ is the UKOM-approved product for UK online desktop/laptop audience measurement.

 

Find out more from comScore or contact UKOM to discuss.

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